Privacy Policy

Effective Date: February 2026

HytchUp ("we", "our", or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and protect information when you use the HytchUp platform, including our website, mobile applications, and related services (collectively, the "Service").

This policy is designed to comply with the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and 10DLC requirements for SMS communications. By using our Service, you agree to the collection and use of information in accordance with this policy.

Please read this policy carefully to understand our views and practices regarding your personal data and how we will treat it.

If you have any questions about this Privacy Policy, please contact us at privacy@hytchup.com.

Because HytchUp facilitates communication and relationship management, we collect the following categories of personal data:

a. User-Provided Data: Name, Email address, Phone number, profile photos, account credentials, and payment information processed by third-party providers (e.g., Stripe). HytchUp does not store full card details.

b. Communication Data: Message content and logs exchanged between riders and drivers within the platform, along with metadata such as timestamps. This data may be reviewed for safety, fraud prevention, and service quality.

c. CRM & Usage Data: Interaction history, notes, preferences, feature usage, and engagement data created by users to manage their business relationships.

d. Device & Location Data: IP address, device identifiers, browser type, and precise location data (GPS) to facilitate matching and real-time trip functionality.

For users in the European Economic Area (EEA), we process personal data under the following legal bases:

• Contractual Necessity: To provide core platform functionality and fulfill our terms of service.

• Legitimate Interests: To improve our services, ensure platform safety, and prevent fraudulent activity.

• Consent: Where you have given clear permission, such as for SMS marketing or optional data sharing.

• Legal Obligation: To comply with tax, regulatory, or law enforcement requirements.

We use cookies, web beacons, and similar technologies to enhance your experience, remember your preferences, and analyze platform traffic.

You can manage your cookie preferences through your browser settings; however, disabling certain cookies may impact the functionality of the Service.

We use collected data to enable rider-driver matching, provide CRM-style management features, maintain security, and comply with regulatory requirements.

Automated Decision-Making: We use algorithms to facilitate efficient matching between riders and drivers based on location and availability. You have the right to request human intervention if these automated processes significantly affect your rights.

We do not sell personal data. Limited information such as name, photo, and location may be shared between riders and drivers to facilitate interactions.

We share data with vetted third-party providers for hosting, payment processing, and analytics. These providers process data solely under our instructions.

SMS Data Privacy: Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

HytchUp is headquartered in the United States. If you are accessing the Service from outside the U.S., your data will be transferred to and processed in the United States.

We utilize Standard Contractual Clauses (SCCs) or other approved legal mechanisms to ensure your data receives an equivalent level of protection as required by your home jurisdiction.

By providing your mobile number, you may opt-in to receive SMS communications regarding trips, account alerts, or support.

Consent: Opting in to receive SMS messages is not a condition of purchase or a requirement to use the platform.

Opt-Out: You may unsubscribe at any time by replying STOP to any message you receive.

Support: Reply HELP for assistance or contact support@hytchup.com.

Frequency: Message frequency varies based on your interactions. Message and data rates may apply.

We retain personal data, including SMS logs, only for as long as necessary to provide the Service, resolve disputes, or comply with legal obligations.

When data is no longer required, it is securely deleted or anonymized so that it can no longer be associated with an individual.

Depending on your location, you have the following rights:

• Access & Portability: Request a copy of your personal data.

• Correction & Erasure: Fix inaccurate information or request the 'right to be forgotten.'

• Objection & Opt-out: Object to processing or opt out of the 'sale' or 'sharing' of data for cross-context behavioral advertising.

• Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

To exercise these rights, contact privacy@hytchup.com.

We implement industry-standard safeguards, including SSL/TLS encryption for all data in transit, secure hashing for passwords, and strict internal access controls to handle sensitive data.

Our Service may contain links to external websites. We are not responsible for the privacy practices or content of these third-party sites and encourage you to review their policies.

HytchUp is not intended for individuals under 18 years of age. We do not knowingly collect data from children. If we learn we have collected data from a minor, we will delete it immediately.

We may update this policy periodically. Continued use of the Service after the Effective Date constitutes acceptance of the revised terms.

For privacy-related inquiries, please contact:

HytchUp Privacy Team: privacy@hytchup.com

Location: United States

Subject: Data Erasure Request - [Your Full Name]

Dear HytchUp Privacy Team, I am writing to formally request the deletion of all personal data associated with my account under my right to erasure. Please confirm once this process is complete. Thank you, [Your Name]

Subject: Subject Access Request - [Your Full Name]

Dear HytchUp Privacy Team, I would like to request a copy of all personal data HytchUp currently holds about me in a machine-readable format. Thank you, [Your Name]